A TXT record is text in free, human-readable form, that is associated with a domain name as a DNS record for one purpose or other. The most common use of a TXT record is to add your website to an online search engine or to an analytics platform, which provides information about the web traffic to your Internet site. Creating this type of a record serves as verification that you're the domain owner and they'll supply the content that you need to include as the value when you set up the record. Another purpose of a TXT record is to confirm that an e-mail message is sent by the domain owner and from a reliable web server - this is the so-called SPF security, that helps prevent any electronic address created under your domain name to be forged and unauthorized people to send unsolicited mail making it appear like it was sent from your own mailbox. You can include any other info which you want to be associated with your domain name in a TXT record as well.